Recruiting adult students is the bread and butter of institutions like Fresno Pacific University. Because so much of the growth of many higher education institutions depends on the growth of their adult programs, being a recruiter in these organizations can often be a very exciting, and very daunting challenge. While the importance of the recruiter can’t be underestimated, the role itself can often appear over-complicated and intimidating. Add into the mix just about anyone you ask has an idea about how best to recruit, and things just get down right exhausting. In this post we’re going to address 5 common myths about recruiting, and shed some light on the truth behind the lies… Read More…
One of my delightful MBA alumni sent me this post today and said, “this is so you, I thought you wrote it under a pseudonym.” Turns out…she’s only half right. But the nice thing is, it saves me from having to actually write a really compelling piece. Release your inner-entrepreneur for 2015… (and thanks Tracy!)
This week I had the pleasure of being late to the party…or rather late to the podcast. If you have ever sat in one of my classes, you will know that I’m a big fan of podcasts. And if you were really paying attention, you will also know that Planet Money and This American Life are two of my favorites. Well this week I found out that Alex Blumberg, a major contributor to both of these podcasts, struck out on his own recently to document his journey as an startup entrepreneur. The very first episode of the Startup podcast, “How Not To Pitch A Billionaire,” is one of the best things I’ve ever heard, Read More…
As some of you readers know, I’m not a huge fan of “doing the way we’ve always done it.” I have nothing against tradition and proven methods, in fact I’m a big supporter of those ideas. But doing something the “way we’ve always done it” because its the only way we know, because it’s the way we were taught, because it’s easier… well that just doesn’t’ fly for me.
Recently we started reviewing the “way we’ve always done it” in our business plan writing. A graduate assistant help me do some research by examining the concepts of “lean entrepreneurship.” While this methodology is getting some press right now, it’s not entirely new. In fact, its really just embracing the realities of a startup (no money, no time, lots of passion) and validating practical methods for getting a new enterprise off the ground. In an era of fad diets, this “lean” approach actually makes a lot of sense. The process looks something like this: “ideation, innovation, iteration, launch, feedback, iteration, re-launch, feedback, iteration…” You get the picture. I’m very excited to see where these concepts go and how our students respond in their current projects.
For those of you interested in the “lean” methodology, here’s a great conference coming up this fall: The Lean Startup Conference
Hope to see you there!